As much as business trends evolve and change all the time, so does Internet
technology. If there is one segment of IT (Information Technology) that has had
a lot of innovation and rapid developments in the last ten years, it is Internet
technology. Today, there is almost nothing you can't do anymore online. As
e-commerce
and B2B
applications and solutions continue to outgrow their 'brick and mortar' counterparts,
a better understanding of the changing trends in Internet technology is essential in today's
competitive business world. It could mean increasing your market share in
your industry and reaping all the benefits.
Evolution in Internet Technology
Number of Canadians banking online grew 36 percent
A new survey by comScore Media Metrix finds that online banking In Canada continues
to be a popular and growing industry. The number of Canadians banking online grew
from 8.7 million in May 2003 to 11.8 million in August 2004, a 36% increase.
Currently, 64% of all Internet users in the country have visited banking Web sites.
HSBC experienced the greatest growth in the number of unique visitors with a change
of 88.3% from August 2003 to August 2004. ING Group's visitor numbers also expanded
by a large relative margin, with a 55.4% growth in the one-year period.
Overall, men make up a slightly higher percentage of visitors to bank Web sites
than women, but the gender picture varies significantly by bank. For instance,
53.6% of ING Canada's visitors are male, while 52.9% of Scotiabank's visitors
are female. The banks do vary greatly in terms of the income level of their
visitors. ING and Royal Bank both bring in over 25% of their visitors from
households with annual income over $100,000 (US). TD, on the other hand, only
counts these more affluent households as 16.6% of their visitors. Historically,
Canadian households have done more online banking than US households, and this
pattern will continue for 2004. eMarketer estimates that 43.7% of US online
households will engage in online banking in 2004, a rate already well below
that of Canadian online households in 2003.
What's the current status of Instant Messaging in the workplace?
As more and more businesses deploy and use surveillance software to track
employee behaviour, vendors that offer workplace monitoring tools are enjoying
increasing sales. Security cameras and phone monitoring have long given bosses
a view into workers' daily habits. But now employers are going further than ever,
thanks to technology that can capture e-mail and instant messaging conversations,
or record a worker's every keystroke. Surveillance of e-mail and IMs is on the rise,
due to regulations such as the Sarbanes-Oxley Act and the growing use of
e-communications as evidence in lawsuits. Workers may not like it, but companies
that make snooping software don't mind--the workplace surveillance industry is
enjoying a boomlet. Websense, a maker of Internet monitoring tools, has seen
its stock price nearly double in the last year, though it saw some gains erased
late last week. The company is scheduled to report third-quarter 2004 results
on Tuesday. Other top players in the market include SurfControl and Secure
Computing. "I think all these companies are seeing great demand," said Katherine
Egbert, an analyst with Jefferies & Co. "Lately, regulatory compliance issues,
and deadlines for meeting those regulations, have been driving sales."
Online sales to reach $21.6 billion this Christmas
According to projections released by JupiterResearch, online retail sales will
reach $21.6 billion this holiday season. Such numbers would mark a rise of 19
percent over 2003, the market research firm said. Nearly 86 million Americans
are likely to make purchases online this season, compared with 73 million last
year, it said. JupiterResearch is also predicting a 2 percent jump in spending
per buyer compared with last year. In addition, U.S. consumers will expand their
range of purchases beyond the traditional top-selling categories of toys, books
and apparel. "Over half of online holiday shoppers say they will use the Web
to get gift ideas or to seek better prices," Patti Freeman Evans, a
JupiterResearch retail analyst, said in a statement. "To capture these customers
this holiday season, retailers are wise to use e-mails to alert customers who
have left items in their shopping carts or wish lists when the price changes or
inventories get low on those items." Jupiter's projections are at variance with
the data released by Forrester Research recently. Forrester predicts holiday
sales to be around $13.6 billion. However, Forrester defines the holiday season
as between Thanksgiving and Christmas, while Jupiter's holiday projections cover
the whole of November and December.
Could Google remodel and reshape the Internet?
Google, best known for its wildly popular search engine, is invading Microsoft's
turf, including its stronghold: the computer desktop. Analysts say Google's
aggressive ambitions could pose a formidable threat to Microsoft because it gets
to the heart of what drives Microsoft's dominance: its control of the user
experience through the Windows operating system. If successful, Google could
help refashion computing, making people less reliant on storing information on
the Microsoft-powered PC on their desk and more dependent on free Web-based
e-mail and search functions that can be accessed anywhere from any device
regardless of the operating system. Under such circumstances, the risk for
Microsoft is that the computer desktop as we know it could cease to exist,
said David Garrity, an analyst with Caris & Co. The question, Garrity said,
is whether computer buyers may one day decide that they no longer even need
a Microsoft operating system. The two companies are already battling it out on
fronts including Web search, free e-mail and better ways for searching individual
computers. Analysts say that's evidence Microsoft should - and likely is - taking
Google much more seriously.
Children aged between 2 and 11 view 106 percent more Web sites
According to a Nielsen//NetRatings report, children aged 2 to 11 viewed 106% more
Web pages on average in October 2004 than two years before in October 2002. Kids
are increasing their Web page consumption at a much quicker rate than the overall
online population. The average Web user viewed 2% more pages in October 2004 than
in October 2003, and 15% more than in October 2002. By contrast, the average child
between the ages of 2 to 11 viewed 36% more pages in October 2004 compared with
October 2003, and 106% more pages than in October 2002. Although the number of
pages visited grew by a much greater percentage for girls and boys than for the
average Web user, the average younger user viewed less than one-third as many
pages as an average user of all ages. While kids ages 2 to 11 viewed 264 pages
on average in October 2004, the average Web user viewed 911 pages during the same
time period.
Consumers familiar with Internet movie downloading
A new survey by Ipsos-Insight analyzed over 1,000 US consumers aged 12 and over
to determine their level of awareness and usage of movie downloading on the
Internet. Despite having not received the media or marketing attention of digital
music, familiarity with movie downloading is actually fairly high among consumers
— while 33% of respondents have never heard of movie downloading, and 20% say
they don't know or are not sure, the remainder, just under 50%, are familiar
with the practice (43%), have engaged in it in the past but no longer do so (3%)
or currently download movies (1%). Awareness is higher among certain demographic
groups, such as men, those between the ages of 12 and 34, and those with annual
income over $50,000. As the chart above indicates, the percentage of US consumers
who have actually downloaded a movie from the Net is quite low — just 4%. The
practice of acquiring movies on file-sharing sites has never reached the levels
seen for digital music over similar networks. Part of the reason why movie
downloading is not as popular might result from the rise and fall of music
file-sharing services.
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